Client& Problem
“How We Helped a Crypto Exchange Grow Its User Base by 27% in 20 Days”
The exchange had solid functionality but a stagnant user base. Marketing was broad and unfocused, and the onboarding process was losing new users.
What ReversWeb Did?
— Audited the user journey and cut registration time by 40%.
— Launched highly targeted ad campaigns (TikTok & Telegram) for crypto beginners and small investors.
— Designed a referral program with a bonus for both inviter and invitee.
— Optimized landing pages with clear CTAs and fast conversion paths.
— Implemented automated email & push campaigns to re-activate inactive users.
The results in 20 days:
— User base grew by 27%
— Cost per new user decreased by 35%
— Referral program generated 40% of new registrations
— The exchange gained stronger visibility in its niche and higher trust among first-time investors
Client feedback:
“We tried growing for months without results. ReversWeb helped us focus, cut wasted ad spend, and bring in thousands of new users in just weeks.”